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Tip 10

Good schools?  But of course!

Think about what’s special about your community, then conjure up an ad that might attract say, a young couple with school-age children.  Find out how many private and public schools there are, and how near are they to your house. 

Many times, good schools are the deal clinchers.  For young families, schools are a top priority.  If the schools in your community have won awards from the private and public sector, or if you hear about any achievements, mention them to your buyers.

Tip 11

It’s the fitness thing, you know

Do an inventory of your community’s attractions.  How many parks, tennis courts are there?  Is there a YMCA?   All these facilities play a major role in the decision to buy, especially if the husband or wife is a fitness freak.

Tip 12

And what about concerts and that kind of thing?

Don’t overlook the entertainment factor:  how many restaurants and movie theaters does your area have?  What about concert halls and other cultural activities?  Young couples, especially those with no children, like to eat out often. 

They also want the assurance that if they don’t feel like entertaining friends for dinner at home, they can go for a concert or a show to spend a relaxing weekend.  A very cultural community filled with activities is a huge factor, not only for them, but also for their children.